SHHH..JUST FOR YOUR EARS!
Hey there, I’m Luis Guerra. Senior Art Director driven by a specialist-to-generalist mindset, bridging conceptual craft with seamless execution. I navigate the full spectrum from consumer work to complex pharma/HCP and DTC initiatives across diverse fields including dermatology, med-devices, and rare diseases.
I translate technical complexity into resonant visual storytelling, leveraging AI to push creative boundaries. A collaborative partner by nature, I excel in cross-functional environments, delivering polished, brand-consistent work under tight deadlines.
CLIENTS
911 Memorial & Museum, Abbvie, Ascendis, Applebee's,
Eli Lilly, Kellogg's, J&J, McDonald's, Novartis, Nestlé,
Pear Therapeutics, Papa John's, Pharming, Philip Morris International,
P&G, Rhythm, Southern Poverty Law, Sunovion,
Teleflex, Toyota, Triumeq, Walgreens.
AWARDS
Cannes // Media Bronze
Cannes // 2x Cyber Shortlist
El Ojo de Iberoamérica // Mobile Bronze
U.S.H Idea Awards // 3x Direct Silver • Cyber Bronze • PR Bronze
U.S.H Idea Awards // Print Silver